About element MEA
We didn’t start element because the world needed another HR consultancy. We started it because we kept seeing the same problem: brilliant founders and ambitious companies held back by people challenges they weren’t equipped to solve.
The startup in DIFC with 15 employees and zero HR policies, one labor complaint away from a crisis. The manufacturer in Jebel Ali scaling from 120 to 350 workers with payroll errors costing them AED 50,000 a month. The tech company in Silicon Oasis losing every second offer to competitors because their hiring process took 45 days.
These weren’t HR problems. They were business problems disguised as HR problems. And the existing solutions weren’t working—enterprise consultancies were too expensive, freelancers were too unreliable, and the “accidental HR person” was doing their best but drowning.
So we built element: an HR consultancy that operates like an extension of your team, delivers enterprise-quality work at SME-friendly pricing, and measures everything against business outcomes—not HR buzzwords.
What We Stand For
Element International LLP operates across Dubai (UAE), India, Iraq, and Saudi Arabia, serving companies at every stage—from first-hire startups to established enterprises with 500+ employees. Our approach is built on four principles:
We embed, not advise from the sidelines. Our consultants sit with your teams, attend your leadership meetings, and learn your business from the inside. We don’t deliver reports and disappear. We stay until the work is done and the results are measured.
We treat your budget like our own. If we wouldn’t spend our own money on something, we won’t recommend you spend yours. Every recommendation comes with a cost-benefit analysis, and we track ROI on every engagement.
We put people first, process second. Policies and systems matter, but they don’t build loyalty. People do. We make sure your team feels heard, valued, and proud to belong—not just managed.
We build what we’d want to be part of. If a culture, a policy, or a process doesn’t feel right, it’s not right. Our filter is simple: we don’t recommend what we wouldn’t personally be part of.
Our Team
Founded by unorthodox HR professionals with decades of experience and a spark of rebellion, we set out to challenge the status quo. Traditional HR couldn’t keep pace with modern business—so we are rebuilding it from the ground up.
Mayank Sharma
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Managing Partner
HR strategist and business consultant with deep expertise across the UAE, India, Iraq, and Saudi Arabia. Mayank founded element to bridge the gap between enterprise-grade HR and the realities of startup and SME budgets. He leads client engagements across HR transformation, organizational design, talent strategy, and labour law compliance — embedding with leadership teams to deliver measurable business outcomes.
Jamal Elagra
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Lead Consultant
Senior HR leader with 20+ years of international EMEA experience, MCIPD-qualified, and MBA in HR & Consultancy Management. Jamal has been HR Director and Head of HR in FMCG, retail, healthcare, automotive, and diversified groups. His expertise includes talent acquisition, organizational culture, performance management, compensation strategy, and large-scale HR transformation. Proven change agent aligning people strategy with business objectives.
Jalal Al Noubani
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Director
Jalal drives element's strategic growth across the GCC and EEMEA, building partnerships with businesses that need real HR solutions. With deep expertise in business development across the region, he identifies opportunities, nurtures long-term client relationships, and ensures element's services reach the companies that need them most.
Everine Fanai
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Client Servicing Director
Everine ensures every element engagement runs smoothly from kickoff to delivery. She manages client relationships, coordinates project timelines, and acts as the single point of contact between our consulting team and your leadership. Her focus: making sure commitments are met, communication is seamless, and every client feels like our only client.